Decoding & Entering into the Enterprise Messaging Business

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A Journey to the Global Market’s:
Needs, Trends, Gaps, and Opportunities

Since the involvement of the big Messaging players such as WhatsApp, Viber, etc, in the Business Messaging, the A2P SMS Wholesale sector flirting with the idea in entering to the enterprise messaging as well.

One for sure; the professionals who knows about enterprise messaging agree that this industry is not an easy place to conquer while is much more imperative, demanding and immediate than the A2P SMS wholesale business.

And there are plenty significant reasons for this: Proximity is one of them. The Culture is the other. The Budget required along with the long period of investing, and the fragility dealing and serving the end customer, are some of the reasons that make Enterprise Messaging a tricky Industry, easy to fail and hard to possess.

In this 4 hours Master Class Andreas Constantinides, Head of MoreThan160 with more than 25 years of experience in the Telco Industry and a Senior Executive at the Enterprise – Retail Business Messaging will present all the facts you need to know about the Enterprise Messaging Industry.

Course Overview

We’ll explore what makes these platforms effective by breaking down the essential features they must have, the technical support they must attain, and all the DOs and DON’Ts to know before you choose the proper Platform for your business needs. Our tutors will walk you through all the tricks and secrets that make both wholesale and enterprise messaging platforms truly exceptional. You can find further details below.

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    • What is Enterprise Messaging

    • The Nature of Enterprise Messaging

    • The Need for Enterprise Messaging

    • The Target Market

    • The History of the Enterprise Messaging

    • The Enterprise Messaging Myths & Facts

    • The Importance of the Enterprise Messaging

    • What is behind the final destination of every SMS

    • The Big Players

    • The New Players

    • The Peculiarities of the Industry

    • The LEM and the GEM Industries

    • The Customers

    • The Infrastructure

    • Success Factors

    • The Personnel

    • The Tools

    • The Culture Knowledge

    • How to Find the Potential Customers

    • The Promotion Needed  and the Relevant Media

    • The Enterprise Messaging Conferences

    • The Challenge of Dealing with the End Customer

    • The Budget Needed

    • The Time Frame

    • How to make it Fast and Efficient

    • The 1m$ Question: Is it worth it?

  • The Master Class: Decoding & Entering into the Enterprise Messaging Business will be held over ZOOM on:

    • Tuesday, 2 December 2025

    • 13:00 – 17:00 CET

  • Andreas Constantinides
    Enterprise Messaging Expert | Head of MoreThan160 Ltd

    • 390€ Super Early Bird Price (valid until 16/11/25)

    • 490€ Full Master Class Price

  • The Class is aimed at A2P SMS wholesale professionals who wish to expand their commercial activity in the Retail and the Enterprise Messaging sector as well as professionals with related services who wish to decode the retail market and needs.